2025
Application design
Product design
UI/UX design
Animation
Art Director and project manager: Anna Chernokozova
Design: Egor Gerasimov
3D Art: Anna Chernokozova
Bloggers have evolved into influential opinion leaders, shaping trends and driving consumer behavior. With millions of engaged followers, they offer brands a unique and authentic way to connect with their target audience.
Traditional advertising often feels intrusive and irrelevant, failing to resonate with audiences. Businesses struggle to find effective, personalized ways to collaborate with bloggers, while content creators need seamless monetization opportunities without compromising authenticity.
This platform redefines blogger advertising by offering targeted, data-driven ad placements that feel organic and engaging. By matching brands with the right influencers and ensuring personalized ad experiences, it maximizes impact, engagement, and revenue for both businesses and content creators.
Product design, UI/UX design, Animation
We wanted IzyBlogger to be more than just a blogging platform; it's a space for individuals and groups to connect, share their unique voices, and foster meaningful dialogue.
The platform empowers users to create compelling content, engage with others who share their passions, and build a community around their shared interests.
We made sure to pay attention to every detail on the label, considering its technical aspects such as the ingredients, instructions, and contact information. We divided it into several sections, using the universal and readable Roboto font family. Taking into account the label's small size (95 x 45 mm), we created a striking and noticeable infographic for the product's application.
We wanted IzyBlogger to be more than just a blogging platform; it's a space for individuals and groups to connect, share their unique voices, and foster meaningful dialogue. The platform empowers users to create compelling content, engage with others who share their passions, and build a community around their shared interests.
We divided account setup into two distinct versions based on user type: advertiser or influencer. Users must provide essential information regarding their professional activities, country and region, spoken languages, and potential target audience. This ensures a tailored experience for both advertisers and influencers.
The rating system is a gamified approach designed to encourage user engagement and progress within the app. It features four levels: Padawan, Sensei, Guru, and Lama, each offering increasing benefits and requirements.
Users accumulate points to progress to the next level by performing various actions, such as daily visits, completing integrations, and earning money through deals. The points required for each level increase, adding more challenge to the advancement process.
The end result of our work is 20 Dr. Taste flavour drops that capture attention and leave a lasting impression, making the product more recognizable and memorable. As part of the project, we developed not only a brand identity but also ready-made templates for branding various media, simplifying the brand promotion process for the client.
